TheMReport

TH E M R EP O RT | 17 SPONSORED CONTENT A Decade-Long Commitment to Quality You're in control with Arch MI's RateStar and RateStar Buydown. By Jim Jumpe I n 2009, we were introduced to a string of hits by Lady Gaga, the iPhone 3GS arrived, and the first risk-based pricing tool for mortgage insurance (MI) revolu - tionized the housing industry. Ten years later, Lady Gaga is an Oscar-nominated actress, the latest iPhone boasts facial recogni- tion and dozens of other new features, and Arch MI RateStar®, the industry's preferred MI premium pricing tool, has been updated to meet the needs of today's mortgage originators. At a time when originators are competing for every loan, the latest enhancements to RateStar were designed specifically to deliver a marketplace edge. Arch MI's digital products team used customer input and their own decade's worth of experience with technology innovation to increase its flexibility and precision with the goal of helping lenders stand out from the competition and close more loans. Take Your Business to the Next Level With RateStar I n April, Arch MI launched the updated portal at arch- miratestar.com. RateStar can now generate both "express" quotes—featuring fewer fields and a streamlined interface—and fully customizable quotes that reflect a high level of precision for indi - vidual loans. Next-generation RateStar con- tinues to deliver Arch MI's most competitive rates, with final quotes protected by the 90-Day Promise, but you can also take advantage of its expanded capabilities: • New express-quote option requiring minimal data entry • Support for all applicable MI pricing options • Reduced processing time on the back end for faster results • Availability across all devices, 24/7 • Streamlined, clutter-free look and feel, with easy-to-read screens • New, unique URL: archmirate- star.com RateStar also has a dedicated site for credit unions (archmicu- ratestar.com) and is available on most loan-origination systems and pricing engines, via Arch MI's origination platform, CONNECT, and Arch MI's downloadable mobile app. The Only MI Buydown Tool in the Industry O ur next-generation Rate- Star is now also the only premium pricing tool offering a custom MI buydown option: RateStar Buydown. Get a RateStar quote for the loan, then use RateStar Buydown's easy "slider" tool to customize the MI premium. In addition to tailoring the MI payment to meet each borrower's needs, RateStar Buydown ensures that you use all lender and seller credits, and any available borrower funds, to get the lowest MI premium possible. The Leader in MI Innovation T he debut of the new RateStar portal followed Arch MI's introduction of several other first-in-the-industry innovations, including the time- saving ASK Arch MI program. Instead of trying to resolve complex MI underwriting issues on your own, email our ASK Center with your most difficult questions to get a fast, free answer in an hour or less. Bookmark ask. archmi.com for quick access to our expert team and an online archive of questions that have already been answered. We've also made Arch MI available on Amazon Alexa to provide quick, convenient support for your business. When you're at your computer with a pile of documents to sort through, it can be easier to tell Alexa to call our customer service or get a RateStar quote. In a mobile world, where you're not always working behind a desk, voice technology is clearly part of our future. Arch MI's commitment to innovation made Alexa an obvious next step in our mission to bring customers the best of technology. For more information and detailed instruc - tions on launching the Arch MI Skill, visit archmi.com/alexa. For more information on RateStar, visit archmi.com/ratestar. As Arch MI's CMO, Jim Jumpe oversees a long-term strategy to steward the Arch MI brand and help drive sales through effective customer communication, events, advertising, and marketing collateral, as well as developing and executing innovative marketing strategies. Prior to his appoint - ment as Arch MI Head of Marketing, Jumpe held marketing and product leader- ship positions at PMI Mortgage Insurance Co. and CMG Mortgage Insurance Company. He has extensive experience in marketing communications, guiding the verbal and visual articulation of the Arch MI brand to support profitable business growth objectives.

• Cover