TheMReport

MReport January 2022

TheMReport — News and strategies for the evolving mortgage marketplace.

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M R EP O RT | 5 MTECH on using technology like Stavvy to change consumers' lives and offer an industry-leading customer experience, especially as the need for digital loan modifications ramps up." Roostify and Lender Price Form Partnership NEW INTEGRATION WILL POWER ROOSTIFY'S OFFERINGS FOR INCREASED CONTROL OVER THE MORTGAGE APPLICATION PROCESS. M ortgage tech provider Roostify and Lender Price have announced a collaboration where Lender Price's Product Pricing Eligibility Engine (PPE) Services will be integrated into Roostify's platform to help power two distinct Roos- tify products. The first, Roostify's borrower product shopping tool, allows lenders to integrate a PPE-driven loan calculation and comparison- shopping experience into their marketing website to generate and capture leads. The partnership also enhances Roostify's loan of- ficer product comparison and selection tool, which enables loan originators to quickly obtain home loan product and pricing infor- mation, as well as build scenarios at any point throughout the lending process. "Our integration with Lender Price affirms what our products can do, and what lend- ers need: an easy-to-implement, high-fidelity solution to be executed digitally and further upstream the mortgage process," Roostify Co- Founder and CEO Rajesh Bhat said. "Through the secure aggregation of credit, pricing, and customer data, these products enable lenders to exercise greater speed, control, and oversight over key decisions of the mortgage applica- tion process and help lenders meet the shifting demand from borrowers more effectively." Mutual customers of the two firms may bring these capabilities to the market by enabling the Lender Price integration for both products through Roostify's easy-to-configure console. "We built our API to enable mortgage technology providers the ability to build competitive, market-leading mortgage pricing features," Lender Price CEO Dawar Alimi said. "Our partnership with Roostify reinforc- es how Lender Price allows mortgage technol- ogy providers to easily incorporate pricing into their digital strategy and create meaningful pricing user experience for borrowers." First American Awarded Two U.S. Patents for AI Usage TWO NEW ARTIFICIAL INTELLIGENCE PATENTS WILL ASSIST THE FIRM IN ENHANCING ADVANCES IN PROPERTY DATA FOR ITS TITLE INSURANCE OFFERINGS. I n a move to further push the digital mortgage envelope, First American Financial Corporation has announced that the U.S. Patent and Trademark Office has issued the company two patents for the innovative application of artificial intelli- gence (AI) and text-analysis methods to title production. "These latest patents, the second and third awarded to First American this year alone, reflect our leadership of the advancement and acceleration of automated title production," said Dennis J. Gilmore, CEO of First American Financial Corporation. "These innovations flow from our investment in AI, machine-learning, and other advanced technologies that bring new levels of speed, accuracy, and certainty to the real estate settlement process." The two patents, now part of the company's portfolio that includes more than 30 active patents, will allow First American to better analyze and select relevant property descrip- tion data, providing more accurate automated title production. The patented AI-driven analysis will help accelerate the creation of a title commitment. "We're committed to deploying the latest AI and machine learning natural language processing methods to advance the digital transformation and acceleration of real estate transactions," said Mark Fleming, SVP of Decision Sciences at First American. "These Anywhere. Anytime. MReport Digital Bringing Today's Lending Headlines into Focus, MReport Digital Puts Mortgage Banking News at Your Fingertips Experts you trust. People you know. News you want. MReport is putting essential mortgage market news at your fingertips with our new digital edition, now available online via your smartphone, tablet, or computer. Enjoy the magazine at your desk, and tap into MReport Digital's easily accessible platform anywhere, anytime. Committed to giving originators, servicers, and all lending professionals access to smarter perspectives, MReport believes it's time to think differently about the mortgage industry. Because the American Dream is evolving . . . are you? Subscribe to MReport and MReport Digital now! Call 800.856.8060 or connect with us online at themreport.com to take advantage of our special introductory offer! digital.themreport.com powered by THEFIVESTARINSTITUTE "We're committed to deploying the latest AI and machine learning natural language processing methods to advance the digital transformation and acceleration of real estate transactions." — Mark Fleming, SVP of Decision Sciences, First American

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