MReport April 2022

TheMReport — News and strategies for the evolving mortgage marketplace.

Issue link:

Contents of this Issue


Page 5 of 67

4 | M R EP O RT MTECH New Mobile Housing Search Option REDFIN LAUNCHES NATIONWIDE RENTAL SEARCH R edfin has announced its new nationwide rental search, allowing consum- ers to search for both rental and for-sale home listings on Redfin for the first time. Redfin's rental search is powered by rental list- ings from RentPath, a services platform for the rental industry that operates and other popular rental sites, which Redfin acquired last April. RentPath's property-management customers will now have the ability to mar- ket their rental listings to Redfin. com's 47 million monthly visitors. "Adding rental listings to Redfin. com will increase our authority as a real estate destination, not only drawing more visitors to rental listings, but also to our existing for-sale listings," Redfin CEO Glenn Kelman said. "With about one in five visitors interested in rentals; we have an opportunity to generate as many rental inquiries from as from all other RentPath sites. As a result, we expect to attract more property managers to promote their listings on, and for traffic growth to accelerate." Prospective renters can view updated listings daily, with the ability to search with tailored filters, including budget, location, and pet policy, and also have the ability to connect with property managers. Photos, floor plans, and 3D tours provide users with an opportunity to preview the prop- erty prior to a site visit, and users can use the contact feature to connect with property managers to schedule a tour, ask a question, Tech Expanding the Home Buying Horizon The following firms are leading the way in the mortgage tech space to continue to bridge digital options for consumers in the mortgage space. or request an application. Users also have the ability to switch between homes for sale and homes for rent on the map. With another click, users can mark their favorite homes, and see all of them in one place, whether for sale or for rent. "Most people who are con- sidering renting a new home in the next six months say they are also considering buying," said Christian Taubman, Redfin's Chief Growth Officer. "Redfin gives ev- eryone the tools to win the place that's best for them, whether that's a place to lease or buy."

Articles in this issue

Links on this page

Archives of this issue

view archives of TheMReport - MReport April 2022