MReport July 2022

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14 | M R EP O RT MCROWD something different here and we're proud of what we've been able to ac- complish thus far." JEFF NELSON Nations Lending has expanded its sales leadership team with the addition of Jeff Nelson as a Divisional Sales Manager. Nelson will be directly responsible for building company sales and supporting various branches' growth across the East Coast. "The people at Nations Lending are so genuine. When you combine that with great ownership and the overall positive approach, the fit made sense," Nelson said. "There are so many won- derful people here that want to help give everyone what they need to be successful in their role. I only want to help contribute to that. If you want to increase the volume and scale of your business, this is the place to be. From tech, to marketing, the origination platform, you will see that Nations is built for True Pro's." Nelson joins Nations Lending after serving nearly five years as a Divisional Manager at Guaranteed Rate and pre- viously serving 17 years at Wells Fargo in various roles. With his previous com- pany, he helped his teams grow sales from $1 billion to as much as $8 billion in loan production in four short years. After being in the mortgage business for more than 30 years, he comes to company with a breadth of industry experience. "Jeff is a great addition to our Leadership Team as he's a perfect cul- tural fit," said Corey Caster, Executive VP of National Production at Nations Lending. "We're excited about what Jeff brings to the table, and we know he'll only enhance the strong team we've built in the East." MANFRET ROESNER Panorama Mortgage Group (PMG) announced that Rely Home Loans has joined the PMG family, and Manfret Roesner will lead the company as President. "We're excited to welcome Manfret and Rely Home Loans to our organiza- tion as we endeavor to provide home financing options to the underserved," said Sarah Gonzalez, PMG President and COO. "We share a commitment to and value for the Hispanic community, and Manfret's 20 years in the business will go a long way to ensuring we pro- vide homeownership opportunities to individuals that deserve them." Roesner, a first-generation im- migrant, began his career as a Realtor and eventually became a lender in 2011, when he made it his mission to serve the Hispanic community by pro- viding better, more detailed personal finance education. In 2019, he was recognized nationally as NAHREP Top Loan Originator by volume and units. "PMG saw something in us worth cultivating. By partnering with them, we'll be better positioned to offer ca- reer opportunities to those we identify as having the ability and potential to grow into something special," Roesner said. "At the same time, we'll be able to further our mission and commitment to serve the Latino community." A full-service mortgage lender serving Utah with plans to expand into Florida and Arizona, Rely Home Loans was founded on operating with integ- rity and building trust with its custom- ers. The company will be supported by PMG's comprehensive platforms to support its entrepreneurial spirit and allow its loan officers to operate more as independent business owners rather than just producers. BRITTANY VAN BRUNT Geneva Financial, a direct mortgage lender operating in 46 states, has announced the opening of a new branch in Seattle, to be led by Branch Manager Brittany Van Brunt. "This move to Geneva Financial has created an opportunity for me and my branch to cater to the human element of the mortgage process while still providing the best possible service," Van Brunt said. "The people are why we are in this industry, and Geneva Financial has been right there with us with the technology and support we need to serve our market." Van Brunt and her new branch will continue Geneva's extensive product offering through countless homebuyer and homeowner-focused products, in- cluding conventional, FHA, VA, USDA, refinance, reverse, jumbo loans, condo financing, and so much more. From the start of her career in the mortgage industry 20 years ago, Van Brunt has always prioritized her clients and the personalization and humaniza- tion of their homebuying journey. TIMOTHY J. YANOTI American Financial Resources (AFR) has welcomed back Timothy J. Yanoti as President and CFO, where he will be leading the charge for AFR Wholesale, as well as the consumer-facing divisions of the company, eLEND and Yanoti rejoins the AFR team com- ing from Lincoln Holdings, where he served as CFO and Partner for the mortgage title insurance business. Prior to this, he was Executive VP and Chief Growth Officer for Ocwen, where he was responsible for the com- pany's retail, correspondent, bulk, MSR purchase, and reverse businesses. "During my time away from AFR, I've watched the brand continue to grow as a successful leader in the mortgage industry, never wavering from its mission to bring more families home despite market changes," Yanoti said. "Now, just short of five years later, I'm looking forward to stepping back into this role to better serve our cus- tomers and partners moving forward, no matter what the future holds." In addition to his recent endeavors, Yanoti has held several other leader- ship roles including Head of Global Securitization for GE Capital, Head of Capital Markets for GE Mortgage, Head of Securitization for Fannie Mae, and SVP and Head of Capital Markets for National City Corporation, where he was also board member of NatCity Investments. "We are so excited to welcome back Tim to support AFR's bright future, knowing that he embodies everything we stand for and has a proven track record of success to push us that extra mile," said Richard Dubnoff, CEO of AFR. "As someone who has been an AFR partner for almost a decade, we're confident Tim will jump right back into this role and further our growth as we continue to expand our product offerings." SERVICE PROVIDERS MICHAEL CROCKETT Xactus has announced that Michael Crockett has been named to the newly created role of Chief Data Officer. "Applying innova- tion and leading data engineering techniques will be integral to strategically advancing our data and analytics capabilities," said Shelley Leonard, President of Xactus. "Michael will help create data experiences that automate and accelerate key stages in the mortgage process. I'm excited to see the ways in which he and his team will influence our quest to build the modern mortgage." As Chief Data Officer, Crockett is responsible for providing strategic direction around Xactus' data strategy, developing new data analytics capabil- ities and products, and working closely with the technology team to extend the power of Xactus' data and analyt- ics offerings. With nearly 25 years of experience, Crockett brings an abundance of expertise and leadership to his position, as former EVP of Data Solutions at Xactus, and has served as EVP of Product Development at Credit Plus prior to Xactus' acquisition of the company in September 2021. Crockett joined Credit Plus in 2013 to create its QA/QC division. Prior to that, he held several senior executive roles at a national mort- gage information company, including Senior Strategic Executive and EVP of Operations. He is on the Consumer Data Industry Association Board, and oversees and manages all of Xactus' mortgage industry collaborations/ co-ops, including The Mortgage Collaborative, Lenders One, and Capital Markets Cooperative. He also formerly served on several advisory boards for mortgage industry associa- tions and the credit bureaus. CHRIS RICHEY iEmergent, a forecast- ing and advisory services firm for the financial services, mortgage and real estate industries, has appointed Chris Richey as Chief Analytics Officer. In his new role, Richey will oversee and expand upon iEmergent's data analytics capabilities, which help mortgage lenders identify gaps in

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