TheMReport

MReport August 2021

TheMReport — News and strategies for the evolving mortgage marketplace.

Issue link: http://digital.themreport.com/i/1398400

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M R EP O RT | 3 M R EP O RT | 3 CO NTE NTS FEATURES 12 THE NEW AMERICAN HOMEBUYER MReport speaks with experts from Embrace Home Loans, Homespire Mortgage, Inlanta Mortgage, Planet Home Lending, and more about how borrower needs and priorities are shifting. 16 THE CHANGE OF CYCLES When it comes to the emerging purchase market, a history primer is in order. 20 TAKING INVENTORY What does the housing market need to make the American Dream more attainable? 24 BEYOND THE TRANSACTION For many consumers, the mortgage process is boiled down to a transactional experience focused on the lowest rate offers. Taking the longer view may yield a better outcome for borrowers. 28 WHAT APPRAISAL CAREERS OFFER MILLENNIALS/GEN Z As digital natives, young people are well positioned to build successful careers as appraisers, giving them flexibility and opportunity few other careers can offer. EXPERT INSIGHTS 19 Lisa Springer, CEO and Senior Partner, STRATMOR Group 27 Matt Woodhouse, Managing Director of Valuations, ServiceLink DEPARTMENTS 4 MTECH Innovators Blazing New Paths: Taking tech to the next level, these companies and their innovative solutions are forging a new path for the industry to follow in the digital age. 9 MDWELL Homebuyers Crave Affordable, Transparent, Time-Saving Transactions: 10 MCROWD Who's moving on and who's moving up in the industry

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