November 2012

TheMReport — News and strategies for the evolving mortgage marketplace.

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Page 4 of 79

CONTENTS 22 As advancing technology stimulates a boom in online lending, could digital strategies in the marketplace soon render originators obsolete? THE DIGITAL AGE 29 Mortgage Builder's corporate VP, Kelli Himebaugh, on the technology revolution that's enhancing the industry's evolution. ENHANCING YOUR ASSETS 31 in recovery, the evolution of social media platforms is creating a new kind of crisis for housing finance professionals. Though the real estate and mortgage industries are GOING VIRAL 35 markets may be the key to understanding and evaluating the risky effects of fast-changing regulation in lending. Why new research on the world's emerging THE REGULATION RACE DEPARTMENTS 8 THE MREPORT.COM Pick 6! 10 For the Win: The Industry Turns to Teamwork 12 ON THE WEB Housing's High-Low Outlook 15 MDWELL Today's Online Leaders 16 DRESS CODE Brent Truscott on Innovative Investment Initiatives TAKE 5 19 Lending, Litigation, and Legislation 20 WHAT'S NEXT See Who's Moving On and Moving Up in the Mortgage Marketplace MCROWD THE M REPORT | 3

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