MReport Jan 2019

TheMReport — News and strategies for the evolving mortgage marketplace.

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34 | TH E M R EP O RT SPECIAL ADVERTISING SECTION: PROPERTY VALUATION GUIDE Red Bell Real Estate, LLC—A Radian Company KEY PERSONNEL Eric Ray Senior EVP, Technology and Transaction Services—Radian Group Jeffrey Jonas President and Broker—Red Bell Craig Lasson SVP, Business Development—Red Bell Michael Dziuba SVP, Enterprise Sales, Mortgage, and Real Estate Services—Radian Group Eric Ray, Craig Lasson, and Michael Dziuba are not licensed real estate brokers. CONTACT INFORMATION 7730 South Union Park Ave., Suite 400 Midvale, UT 84047 801.483.4326 COMPANY DESCRIPTION Red Bell is an innovative real estate brokerage company that delivers pricing and valuation products to investors, lenders, and loan servicers. Licensed in all 50 states and the District of Columbia, Red Bell assists clients to better understand and capitalize on local markets through its unparalleled access to data from nearly 400 MLSs. BUSINESS LINES, SERVICES, AND PRODUCTS Automated Valuation Estimator (AVE): AVE is a state-of-the-art real estate pricing product that lever- ages market-specific MLS data and advanced analytics to help buyers and sellers identify the most relevant comparables and make informed pricing decisions. Asset Watch: Allows users to monitor their portfolio proactively with daily notifications of MLS activity on their properties. Primary uses include customer retention, servicing/default management, REO man- agement, and portfolio monitoring. Broker Price Opinion (BPO): Combining a network of over 20,000 agents, live reporting, and quality control on all orders, clients can be confident that the resulting price estimate is the sweet spot between competitive pricing and maximum profit. Valuation Risk Review (VRR): The most cost-effec- tive way to validate an appraisal or BPO. The VRR leverages Red Bell's AVE report to uncover potential risks related to the valuation amount, the property and market, or the original provider's methodology. Appraisal Reconciled BPO (ARBPO): This multi- step offering combines powerful analytics with on- the-ground professional expertise. The ARBPO starts with a price estimate from a Red Bell AVE report and a BPO by a local agent. A licensed appraiser then assesses the comparables from both reports, exam- ines interior property photos, and incorporates other information to reconcile the price estimate. Restricted Appraisal Report (RAR): An innova- tive product that bypasses the nationwide short- age of appraisers—and ensuing delays—without compromising the quality of the valuation. First, an inspection is performed by a local realtor. A licensed appraiser then uses Red Bell's proprietary AVE report to help them determine a Market Value. RADIAN FAMILY OF COMPANIES Red Bell is a member of the Radian family of compa- nies, which provides the most comprehensive suite of private mortgage insurance, risk management products, and real estate services in the industry. » Radian MI—mortgage insurance » Red Bell—advanced automated property valu- ations » Clayton—loan due diligence and securitization services, servicing oversight, and surveillance » Green River Capital—REO asset management and SFR services » Radian Settlement Services—national title, closing, and settlement services COMPETITIVE ADVANTAGE » Nationwide Network: Access to licensed real estate brokers in all 50 states and D.C., as well as to over 20,000 licensed agents for inspec- tions, BPOs, and more. » Unparalleled Data: The most expansive data in the industry, with access to nearly 400 MLS and retroactive data dating back to 2000 that no other provider offers. » Superior Customer Experience: Blending ease of use and direct integrations, Red Bell's products deliver efficiency and quality results. ADDED VAULE TO CLIENTS » Reliability: Leveraging the most expansive data source in the industry, Red Bell's products give clients unmatched insight to inform their valuation decisions. » Efficiency: Products employ advanced tech- nology to deliver reliable results faster—and at a lower cost—than traditional valuation methods. » Flexibility: Red Bell's variety of products gives clients options to complement their unique valuation strategy. KEYS TO SUCCESS » Products are built by users, resulting in intuitive design and functionality. » Backed by the financial strength of Radian, Red Bell continues to expand its offerings. INDUSTRY AWARDS, ACCOLADES, AND MILESTONES Ranked by MorningStar as a "MOR RV1" residential vendor in the asset valuation market. CLIENT TESTIMONIALS "Red Bell allows me do my job in less time and have the confidence that the information I use is correct." —Staff Appraiser

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